... In the wake of the horror of 9/11 the idea of privacy underwent a monumental shift: it was traded for a player to be named immediately, and that player was security. A generation of young people grew up understanding that their lives were going to be an open book, and the social networking culture grew rapidly with that understanding.

Many of today's players are those 12– to 18-year-olds from a decade ago, and they didn't see the erosion of privacy as a loss, but rather as an invitation to be open.